You’ve got them in the door ‘ now what? This panel unpacks how top gyms build retention-focused onboarding experiences that turn trials into long-term members. Discover what to do (and avoid) in those critical first 30 days, with practical strategies for scalable touchpoints, habit-building milestones, and team roles that support success. Hear how aligning your operations around the member journey can dramatically improve retention ‘ and walk away with a clear, actionable framework to keep members coming back.