2023 AGENDA

Significant national and international research, and practice, indicates the substantial cost savings of investing in preventative health policies; somewhere between four and six dollars saved for every one dollar spent. 

Your fitness business handbook. Sharing the stories of successful founders and business leaders, plus all the valuable lessons they’ve learnt along the way.

Get ready for an inspiring session with Layne Norton, renowned fitness expert and entrepreneur, to kick off the AusFitness Industry PT Summit. 

This session will focus on bodyweight bootcamp workouts, drills and games that are suitable for individuals of all levels of fitness. These workouts, drills and games require little to no equipment, making them accessible to anyone, anywhere. The workout will be structured in a bootcamp style, combining strength and cardio exercises in a high-intensity interval format.

Embracing technology can be a game changer when it comes to member experience.

In this practical session, Amaury Treguer, Co-Founder of Bread Agency will guide you through how to develop your own social/digital strategy

In this game-changing session, globally acclaimed sales expert, Steve Jensen will show you how to optimise your use of technology and increase your bookings and appointments. You’ll also take back to your club, centre or studio new and proven ways to shorten your sales cycle, plus you’ll learn how to set up your technology to successfully present online and increase your sales. 

Whether you’re a beginner or professional fighter, training the basics are crucial. This workshop goes into the fine detail of the classic techniques. Presented by highly experienced boxing and martial arts coaches, Hays Daewoud and Nedal 'Skinny' Hussein, Former World Number 1, Australian Olympian and Boxing Hall of Fame Inductee, to help you take your own skills and coaching to another level. By the end of this workshop, you will have a solid foundation of technical boxing skills that you can build upon... Professional boxers spend long hours of training built exclusively on a foundation of boxing fundamentals. If they can do so should you! It doesn’t matter what level you are at, it all starts with the basics!

Join world-leading nutrition expert, Dr. Layne Norton as cuts through fitness-industry myths and breaks down his scientifically proven nutrition methodologies. Whether your goal is to build muscle, shred fat, body re-comp or step on stage for the first – or 50th time; this is one session you do not want to miss!

This powerful session aims to create awareness on how the fitness industry is making a much needed move towards inclusivity through the power of education. Committed to making health and fitness easily accessible for all, as a Personal Trainer, you’ll learn about the importance and benefits of broadening your skills and supporting the inclusivity movement.  

In this session, we will explore how we can simplify our role as coaches by changing your coach's eye from an exercise-based perspective to a movement pattern-based one. During this session we will use the TRX suspension trainer to establish the standards for a given movement pattern and then apply that to several other tools/equipment commonly used on a gym floor. 

In this session we will explore some of the benefits of using the YBell vs the tools it is designed to mimic. How can you squeeze more out of the tool by implementing techniques that will raise the intensity, improve technique and increase safety when using this dynamic and versatile tool. There’s more than meets the eye when applying the YBell to resistance training. This session is designed to give you a sneak peak into some of techniques used to create better performance when using the YBell.

Join our panel of leading executives for an insightful discussion reflecting on the peaks and pits of the last 12 months.

Hear from industry leaders on how they are overcoming the challenges of recruiting new talent and keeping their superstars in the current market whilst also discussing talent development - how you can invest in your team to ensure they go onto great things!

This workshop, hosted by renowned pre and post natal expert and BUMP co-founder, Calum Wilson, will highlight how to create your own niche, find your unique value proposition and harness your talents to develop a thriving career with longevity. Fitness professionals generally have a passion for helping others succeed in their personal goals.

This workshop will focus on developing agility, speed, and precision in your footwork. Rather than just standing still and punching, teach your clients the skill of boxing footwork. In boxing, footwork is a critical element that can make or break a fighter's performance in the ring.

You will learn how to use your feet to create angles, maintain distance, and move effectively. We will cover various footwork drills and exercises to improve speed and agility. This will include forward and backward, lateral, and pivoting drills. We will also teach you how to use your feet to set up punches. As with all our workshops, we will teach you how to coach & structure these movements into your PT or group sessions.

Get ready to create truly life-changing transformations with your clients! World-leading nutrition and transformation expert Stefan Ianev is a pioneer when it comes to optimising fat loss. Join him as he breaks down the latest cutting-edge research and scientifically proven methodologies to shred fat, fast!

Our panelists will discuss what works in their mental health programs, considerations for program design, client motivations, staff training and self-care. You will leave with a greater understanding of the motivations of the fitness consumer, impacts of exercise and mental health programs on the mental wellbeing of your members as well as practical tools to cater to this market.

She lifts, bro! It’s 2023 and we’re here to support women and their epic gains in and out of the gym. Join Clean Health Master coaches, Lauren Killey and Kim Leggett as they discuss resistance training and nutritional methodologies specifically for women and how you can apply them at any stage of your fat loss or well-being journey.

Support your clients with modern mobility methods to improve and progress muscular strength and muscular length concurrently. Understanding you’re only as strong as the range your body allows you to move through, improving range of motion helps improve strength output.    

Create a hyper-personalized client experience by learning from our highly experienced and successful owners and managers about how technology has shaped their member experience.

Hear from leading operators on how they have forged a path within this market and encouraged more Older Adults to return to health and fitness facilities.

In this session, Brad will unpack the strategy on what it takes to build a successful PT Business, meaning that you are not 100% responsible for 100% of the revenue that enters your business.  He'll run you through the steps on what it takes to build your dream team plus you'll learn what systems and processes are critical to creating this proven business model.

It’s not always a case of go hard or go home for your female members. Covering key considerations for effective & enjoyable programming for small, large & pre-choreographed settings to ensure success of the program, appropriate options are offered always, the importance of this, environmental factors & exploring the ego of trainers vs client.

Many PTs are time poor and after effective ways to simultaneously systemise and grow their business. This is an important part of creating a professional business, whilst also being able to automate much of the process.

So, you’re ready to supercharge your gains? Who better to learn from than world-leading nutrition and body composition expert Dr Layne Norton! The ultimate coach to the coaches, he runs through his secrets to optimising muscle growth and fast-tracking hypertrophy without PED use.

Join us for the insider scoop on scaling your fitness business to sell in the current market. From what you need to consider from day one, tips and tools to navigate the growth phase, valuation and ultimately, a smooth, profitable exit.

In this session, Regional PT Manager for Fitness And Lifestyle Group, Tahnee Donkin, joins forces with National PT Manager from EMF Fitness & Performance Center's Chris Mooney, to share their combined 35 years in the industry specialising in Personal Trainer development and success. 

This session will explore how to leverage data and artificial intelligence to personalise and automate the member journey.

Modern kickboxing delivers a workout like no other. This session combines boxing, footwork, kicking and knee strikes. Trainers will learn how to progress clients from boxing to kickboxing safely, using the correct coaching cues when teaching kicking and knee strikes, as well as delivering these sessions on shields or pads. You'll also learn how to apply kick-based sessions using high-intensity interval training. In a 5 week study, sports science research shows that kickboxing a few times a week can increase cardiorespiratory fitness by 13%.

Do you want to make 2023 the year that you earn 6-figures? Brian Mark is a global leader in helping PTs and coaches scale their business online. He joins us from Canada and, as a mentor, has helped 1000s of coaches worldwide reach 6-figures per annum online. In this presentation, he breaks down his 5-step process to take you from $0-$10,000 per month as an online fitness coach within 90 days!

When guiding someone on their physical journey, we need to understand that the person is choosing to change their behaviour.  Changing behaviour is difficult and our clients may be resistant to change for many different reasons.  In this session, we will look at what happens inside our client's brain to learn why change is so hard. By understanding that the brain and body are interconnected, we can understand that when we train the body, we’re also training the brain.

In this 45-minute workshop, participants will focus on improving their split jerk technique. The workshop will cover the fundamentals of the split jerk, including footwork, bar path, and proper positioning. Participants will also receive individualized feedback and drills to help them improve their technique.
 

Master the ability to complete and facilitate a freestanding handstand yourself and with your clients.     This practical workshop builds the foundation of joint and muscular strength, whilst covering ...

Whether your club offers a group fitness as part of an all-inclusive membership or at an additional cost, our expert panel will discuss how they have capitalised on the potential of the group fitness studio in their clubs.

Is your business measuring your client's journey with a customer-centric approach that leverages innovation and modern technology? In this session, learn how measurement tracking can help you overcome retention challenges, set goals, track progress, and provide feedback to your clients. We'll explore the benefits of using technology to streamline and automate the tracking process, and how it can drive business growth and innovation

In this dynamic session, Owen and our panel of industry experts will explore how operators can meet the evolving needs and wants of today’s fitness consumer whilst ensuring long-term profitability. 

The world of supplementation can be confusing and overwhelming! Enter Stefan Ianev to break down what works – and what doesn’t! Cut through the fluff and unlock what works – once and for all. Whether your goal is to optimise health and wellbeing, prep for a physique competition or build muscle mass, scientifically proven supplementation can help you get there.

As personal trainers, we all know that helping our clients achieve their fitness goals requires more than just prescribing the right exercises and diets. If we want to help facilitate sustainable change, we need to understand how to keep our clients engaged and motivated, we need to be able to help them overcome any limiting beliefs or mental barriers and we need to know when to be direct and when to take a step back and allow them to arrive at their own conclusions.

In this workshop, fitness industry stalwarts Mark Howlett & Chris Mooney join forces to reveal the secrets of running successful small group training sessions. They'll cover everything you need to know, from tailoring the training plan to meet individual goals and fitness levels, to creating a motivating atmosphere that keeps clients coming back for more and referring their friends.

Take your fitness business from best kept secret to household name with this Media Masterclass. 

Join us for an inspiring discussion celebrating the success of women who have broken barriers and made their mark in our industry through resilience, tenacity and creativity.

Since 2008, Daine McDonald has generated over $60 million in sales as an educator, personal trainer, gym owner, and online fitness coach with his company, Clean Health. In this session, he explains the most important lessons he has learned, having gone from a brick-and-mortar gym business to an Education Technology company, educating 50,000 students worldwide per annum.

Network Development is one of the most important factors for a health and fitness group, whether it be a 24/7, HIIT or full service group. Other Health businesses including Pilates, Physiotherapy, Audiologists and Optometrists all need a clear understanding and a process to establish territories and locate stores. Anubhav will share the data all businesses should be aware of, and how to use this in making good decisions in developing your network plan.

Learn from our outstanding operators from Air Locker Training, REVL Training and One Playground on their culture and customer experience strategy.

Do you have an amazing member journey planned out, but struggle to execute it? You aren’t alone, and it's not your fault. The good news? It's actually very achievable!

In this talk-come-workshop, Olivia is not going to be presenting you with visions from the future, but instead showcase the technology that is available and at your fingertips right now. She will dive into how you can transform your marketing outputs and strategy with tools that enable you to gain a deeper understanding of your members behaviours and future intentions! Whilst unlocking the member journey, Olivia will reveal how you can achieve targeted, multi-channel, hyper-personalized member engagements, without you even having to lift a finger.

In a competitive marketplace, it is essential to take advantage of every sales opportunity and have a ‘One Change’ Mentality if you want to succeed. Many Clubs and Studios are losing sales and members and don’t know why. During this Masterclass with Steve, he will outline the five biggest mistakes and what you need to do to avoid them.

As an industry, acquisition of new members and engagement of existing members is tougher than ever, but in trying to solve this problem we are asking ourselves the wrong question.

The landscape of the health and fitness industry is constantly evolving, so are the challenges faced by the health and fitness professionals and businesses. As a result, investing into risk management has become a necessity to achieve both strategic and operational objectives for growth and sustainability. The learning objectives of this session are: (a) to identify the most common sources of legal liability in the health and fitness industry; and (b) to develop risk mitigation strategies that can promote the safety of the health and fitness services and minimise the risk of legal liability. The session will draw on the most current research findings, case law, experiences, and scenario-based discussions.

Consumers join a gym to change their life for the better. There is a lot of excitement during the sign-up process, but after a while, many of them run out of steam. In this session you will hear about ...

This presentation will unpack the formula that ensures your team get behind the new ideas that you bring home from the trade shows and it will protect you from flops.

This panel will explore the concept of a new hybrid model for fitness businesses that combines the benefits of in-person training with digital technology. With more and more people returning to in-person training, it's crucial for fitness businesses to stay ahead of the curve and meet the changing needs of their members/clients.

Security seems to be considered an afterthought when designing or fitting out a gym or fitness centre, it appears to be an expense rather than revenue generating. But is that really the case? Fobs or access control are certainly a revenue stream that is overlooked when considering the bottom line. Advancements in access control now sees instant access to gyms via online sign up and dynamic barcodes sent to the mobile. 

Join two of the most prominent leaders in the fitness industry worldwide, Dr Layne Norton and Daine McDonald, as they share the importance of networking, building relationships and fostering your little black book of industry colleagues that can help you grow your business and make a more significant impact on society globally.

If you think you can only get leads in by referrals then we’ve got good news for you! There are still excellent ways to generate leads without having to pay a single cent. Discover how you can grow your fitness business even on a zero or small budget in this session with Richard Toutounji.