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Territory Group Fitness Manager / Fitness & Lifestyle Group
Melissa Maskery

As Territory Group Fitness Manager at FLG, I lead group fitness strategy and performance across Fitness First and Goodlife clubs in NSW and QLD. I’m passionate about creating exceptional member experiences and driving growth in boutique offerings like Reform Pilates. With over 15 years industry experience, I specialise in group fitness leadership, people development, and studio performance. I work closely with internal stakeholders to drive consistency, engagement, and innovation across our network. Fitness & Lifestyle Group recently opened our 50 th Reform Pilates studio, and over the past 8 months we have opened 10 just within NSW. FLG has developed an industry leading in-house training and on-going development framework for our coaches, which enables us to deliver a consistently high member experience across our network of clubs.

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Unlocking Pilates as a growth channel
Friday 19 September
3:15 pm - 4:00 pm
Business of Fitness Theatre 2
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Chris Skinner
HF Industries
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Melissa Maskery
Territory Group Fitness Manager
Fitness & Lifestyle Group
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Mel Tempest
Fitness Business Consultant
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Kristen Green
General Manager
Aquafit and Hakea Wellness
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Phil Goodwin
Co-Founder
KulaOS and BodyMindLife