Ready to take your member engagement to the next level? This session is all about creating epic fitness challenges that get your community excited, keep them coming back, and fuel long-term growth. We’ll explore smart strategies for designing challenges that build momentum, foster connection, and drive results. Learn how to create a sense of achievement, encourage healthy competition, and build loyalty that extends far beyond the initial sign-up. You’ll walk away with a proven blueprint for using challenges to supercharge retention and energise your entire member base.