Matt is the Founder and Managing Director of My Good Feeling (MGF) Health Hub, which he launched in 2015 while playing semi-professional rugby league. Over the following decade, he grew MGF to almost seven figures in annual revenue—before stepping away without the right systems, structure or people in place and watching revenue fall by 40%.

Rather than hide from that chapter, Matt chose to rebuild. Today, MGF is approximately 80% of the way back, supported by a stronger team, better systems and a clearer vision for its future.

His journey shaped a simple belief: there are no losses in business, only lessons—unless you make the same mistake twice. He believes culture is everything and skills can be taught.

Through business coaching, supporting other owners and his newly launched podcast, Matt is now focused on building more than a successful gym: he is building people, creating lasting impact and leaving a legacy beyond himself.